In an interview with The Korea Herald, Patnaik stated future occasions need to embrace the brand new hybrid mode.
“Tradition communication discussion board (CCF) was precisely the hybrid mode of bodily in addition to digital participation, it’s future, the best way ahead,” Patnaik stated.
Patnaik attended the discussion board held from Aug. 31 to Sep. 1 in Yongsan-gu, Seoul, beneath the theme, “cultural communication as a approach to share core values of the worldwide neighborhood.” It was organized by the state-backed Corea Picture Communication Institute.
Patnaik says tradition and persons are inexistent with out one another and evolves when individuals share and trade views and work together. He pointed to a legend that tells the story of how an Indian princess went to Korea some 2,000 years in the past and married a South Korean king, sowing the seeds for cultural trade between the 2 nations.
“(An) Indian princess (visited) Korea hundreds of years in the past and introduction of Buddhism are examples of cultural imprint cast by way of interplay, nonetheless, cultural interactions hindered by COVID-19 triggered financial disaster for performing artists and posed challenges of sustainability,” he stated.
For small gamers and artists, the pandemic has threatened their very survival.
“(The) pandemic brought on large losses to gig artists, freelancers, part-timers and affected provide chains of theater, music and cultural occasions. With exception to advantages for a couple of big gamers, small performers related to tradition business who deliver innovation have been hit exhausting,” Patnaik stated, urging governments to supply artists with the suitable platforms to trip out the pandemic.
“Artists don’t want charity however they want a platform,” he stated.
Streaming platforms corresponding to Netflix or amazon prime are alternate options that opened new alternatives to entry various and international contents and is the place they might play a job, Patnaik recommended.
“Worldwide journey is banned, persons are afraid, however not less than are capable of work together, preserve our nervousness down and really feel assured, there’s a human connection with out which we gained’t not survive, because of digital transformation, (it) was not the case throughout Spanish flu,” Patnaik stated.
Patnaik additionally shared views on overcoming tradition conflicts at workplaces.
“Cross-cultural understanding and mutual respect are key to familiarize with the surroundings of various nationalities, tradition and social backgrounds. Some societies are collective and a few are individualistic, do as romans if you end up in Rome — you’d be taught from each cultural house,” he stated.
He urged individuals to maintain an open thoughts about totally different nations and their cultures, and to not use financial improvement as the one yardstick to evaluate others.
“Typically it could be different method spherical, economically poor nations might have better cultural vibrancy than richer nation,” he stated.
Patnaik stated individuals also needs to keep away from stereotyping, as that had solely prompted discrimination, aggression and misunderstandings, unable to foster cultural communication through the years.
Due to the development of expertise and digitalization that has opened the channels for communication, it “modified (the) worldview of individuals,” and “new generations could be much less more likely to do stereotyping,” Patnaik stated.
With not less than 50 p.c of the world’s inhabitants — largely in creating nations — nonetheless unable to entry the web, Patnaik hoped governments would do extra to assist bridge the digital divide in order to foster cultural communication.
By Sanjay Kumar (email@example.com)